POSITION SUMMARY Reporting to Director of Product Management, the Rivers Product Marketing Manager manages the positioning, information and communication for assigned Rivers products. This includes management and coordination of communication between the Basel team and LA Marketing, troubleshooting product issues coming from all areas internally, including Basel, Customer Relations and Reservations. Manages accuracy for all marketing materials for the cruise, extensions and shorex. Position requires strong attention to detail, ability to prioritize and balance ownership of multiple projects simultaneously and ability to work independently.
1. Manage Rivers Product Line for assigned product to ensure it is accurately positioned and communicated to drive sales
• Provide and update product details for marketing materials to include Web, Brochure, Viking Dailies,
At a Glances, product changes, guest letters and final documents
Viking Cruises, the world’s leading river cruise company, offers scenic cruising along the rivers of Europe, Russia, China, Southeast Asia and Egypt. Since its 1997 inception, the company has grown to a fleet of 63 vessels and over 110,000 passengers annually. Viking has been honored multiple times in Travel & Leisure’s “World’s Best” Awards and Condé Nast Traveler’s “Gold List” as well as recogni...zed by the editors of Cruise Critic as “Best River Cruise Line.” Today Viking continues its rapid growth with its first Ocean vessel setting sail in May 2015, and plans to grow the River Cruise fleet even larger in the next two years. The opportunities and challenges in this growth provide and excellent work environment for high performing individuals with a desire to achieve and excel.