Essential job duties of this position: Develop, execute and advise on graduate business program marketing plan objectives to achieve enrollment and awareness goals for new and existing Belk College graduate programs. Develop print and digital communication to reach prospective graduate business students and achieve increased brand awareness. Strategic management of graduate program websites in collaboration with key internal and external partners. Cultivate relationships with key internal partners to achieve university, college and program specific goals. Assess performance of graduate program marketing and communication campaigns in achieving objectives.
Minimum Experience / Education:
Graduation from a four-year college or university with a major in a closely related field and at least three years of experience that provides the knowledge, skills and abilities needed in the area of assignment.
Preferred Education Skills and Experience:
Minimum 3 years of marketing experience.
Master’s degree or certificate preferred in related field.
Certifications and training in digital marketing preferred.
UNC Charlotte is North Carolina's urban research institution. Our campus is located in the piedmont of North Carolina, just two hours from the mountains and three hours from the Atlantic Ocean. A large public university with a small college feel, more than 27,200 students consider UNC Charlotte’s 1,000-acre campus their home away from home.